Basics of Attribution Review: Part 1Marketing Attribution is not just a mathematical model.Jul 11, 2021Jul 11, 2021
In the last article, I talked about the basic structure of GTM and its applications.How to Create a TagMay 23, 2021May 23, 2021
Basics of GTM Review: 1I can’t imagine a life without Tag Management System, can you? We all know how much heavy lifting it does.May 9, 2021May 9, 2021
Google Analytics is a fantastic platform to understand your visitors and take data-driven actions.In the previous post, I discussed the fundamentals of Google Analytics. Let’s look at it from a different perspective now.May 3, 2021May 3, 2021
Getting Started with Google Analytics Review: 1“Half the money I spend on advertising is wasted; the trouble is I don’t know which half.”Apr 25, 2021Apr 25, 2021
Intro to GA4 ReviewGoogle Analytics 4 is not the same as the Google Analytics we’ve come to know and love. Data is now gathered in different ways, processed…Apr 18, 2021Apr 18, 2021
Basics of statistics ReviewI know statistics is not that lucrative as compared to other creative stuff in marketing. But trust me, it is the foundation of…Dec 6, 2020Dec 6, 2020
SEO Basics ReviewWe all know that performance marketing is picking the space than ever. In such a situation we often think that is SEO dead yet?Nov 29, 2020Nov 29, 2020
Content Marketing Basics ReviewWe all say all the time “The content is King”, no matter how cliche it sounds but literally the content is the kingdom.Nov 25, 2020Nov 25, 2020